Ecommerce solutions for the business needs of your company - What can ecommerce do for you.

Emerils.com Chef Emeril Lagasse has the recipe for success. Emerils.com, added an electronic postcard function, mCards.

Yet there are many "solutions" available to the developer and the client alike - so how do you distinguish the good from the bad?

I suppose it is all down to scale, finance available and how much you are knowledgeable about the field.

At Base Enterprise we specialise in business solutions for your business and take on any project.

Take for example the use of JSP ( Java Server Pages ) as a means of creating templates that render dynamic content.

The Idea seems great, and we all know that it is "Java" and so it must be good, but it lends itself to really sloppy presentation layer design. I have seen some pages that need a rocket scientist to understand what is going on and when that is supposed to be handed over to the design team to integrate the HTML page - well you shudder!

Great for the programmer but a nightmare for the design section.

So not all "solutions" fit the bill and others that so fit have their short comings.

I use an old favorite that has been around for years - even before the web became the web as we know it now. Formerly written in Objective C and now in Java, WebObjects is a leading Enterprise size comprehensive development suite and deployment application server.

This means that you can develop your whole site, test then deploy.

And now it even integrates with that popular technology - JSP. - see fig 1 Why I don't know as JSP and EJB are both inferior to WebObjects.



fig 1

So an ecommerce solution is one that stands up to a lot of scrutiny and can grow as your site does. This point of scalability is very important one as a lot of money can be spent on reworking your site to enable it to allow more users. With WebObjects scalability is completely built in as part of it's normal operation.

Costing is kept down as development time is less and the need for a big team of programmers reduced.

Why spend the majority of your budget on paying the programmers when you could spend it on marketing.

But whatever you choose make sure that the team working have a good width of experience and are not blinkered by one Operating System's promise of domination.

Choose wisely and you will save money in the long run.